Log In Sign Up

Churn Risk Analyzer

Customer Success Claude GPT-4
2 views Added March 26, 2026

Prompt

Analyze churn risk for: Account: {account_name}. Usage data: {usage_trends}. Support history: {support_data}. Engagement signals: {engagement}. Contract details: {contract}. Recent events: {events}. Score risk (1-10), identify top warning signals, compare against healthy account benchmarks, and recommend specific intervention actions with priority and timeline.

Variables

account_name usage_trends support_data engagement contract events

About This Prompt

Evaluate customer health signals and predict churn probability with intervention recommendations.

Share

Example Output

**Churn Risk Analysis: TechStart Inc**

**Overall Churn Risk: 7/10 (High)**
**Predicted Churn Probability: 65% within 90 days**

**Warning Signals Detected:**

Signal
Severity
Detail

--------
----------
--------

Usage decline
Critical
MAU dropped 45% over 2 months (28→15)

Executive sponsor left
High
VP of Ops (champion) left company in Feb

Support ticket spike
Medium
8 tickets in March (avg: 2/month), 3 unresolved

Login frequency
High
Admin login dropped from daily to weekly

No feature adoption
Medium
Zero usage of 3 features launched in Q1

**Benchmark Comparison:**

Metric
TechStart
Healthy Avg
Status

--------
-----------
-------------
--------

MAU trend
-45%
+5%
Critical

Support tickets/mo
8
2.3
Elevated

Feature adoption rate
0%
35%
Critical

NPS (last survey)
22
52
Below

Days since exec contact
45
14
Overdue

**Intervention Plan (Priority Order):**

**1. IMMEDIATE (This Week):**
- Identify new executive sponsor / power user
- Escalate unresolved support tickets to senior engineering
- CSM outreach call: acknowledge challenges, offer dedicated support session

**2. WITHIN 2 WEEKS:**
- Schedule onboarding refresh for new stakeholders
- Create custom ROI report showing value delivered to date
- Offer 1:1 training on unused features

**3. WITHIN 30 DAYS:**
- Executive-to-executive outreach (our VP to their VP)
- Discuss contract flexibility if needed (quarterly billing, scope adjustment)
- If risk persists: consider retention offer
...

Usage Tips

  • Weight usage decline most heavily
  • Check for champion/sponsor changes
  • Compare to cohort benchmarks not absolute numbers
  • Act fast — intervention within 48 hours of risk detection